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Posts Tagged ‘marketing’

Lessons from a photo shoot

The images you see on this website are all courtesy of Brian Spector, a good friend of mine and fantastic photographer. When we did the photo shoot we took lots of pictures maybe hundreds! We experimented with various factors:  Lighting, position, outdoor, indoor, smiling, not smiling, jacket on, jacket off, wide lens, normal lens, with…

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Find Your Niche

Let me share with you a short but powerful story. There was a guy who decided he wanted to make a living catching fish so he bought himself a fishing rod and went down to the biggest fish pond he could find. When he got there he noticed it was packed with other people trying to catch…

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