Jon Buchan sent a cold email while he was drunk.
He sent it to the marketing directors of top brands like Pepsi and Red Bull and got incredible responses like “This is the best cold email I have received in over 20 years!”
It was the best email he ever wrote and we dove into why it was so effective.
My guest today spent $7,000 buying out all the clothes in a Brooks Brothers store and gave it all to a potential client.
That crazy gamble paid off BIG TIME!